Otis White

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When Bad Things Happen to Good Governments

February 7, 2018 By Otis White

When we talk about good management, we’re really talking about two things: Doing the right things and doing them in the right way. The vast majority of management advice is about the second part, doing things in the right way.

But what about the first? How does a government know the right things to do? And what can you do if a government loses its way?

It isn’t a hypothetical question. I’ve seen governments that were lost. Many cities staggered through the 1960s and 1970s, attempting one half-hearted solution after another as their middle classes fled, downtowns declined, and businesses moved to the suburbs. It took decades to find a set of strategies for turning things around.

And today, it seems to me, it is states that are most at risk, due not so much to overwhelming problems as to divide-and-conquer politics and ideology. We’ve seen it recently in places like Kansas, North Carolina, and Wisconsin, where narrowly elected legislative majorities rammed through laws punishing labor unions or gay citizens, recklessly outsourcing public services, or cutting taxes to the point that education funding was in jeopardy.

I’ve detailed elsewhere why some states have lost their way. But a more interesting question is, what can we do now? How do you put a government back on track once its elected officials have jumped the track?

My answer: Take a page from what local governments learned about turning to the citizens. Starting in the 1980s, some cities started convening residents in open-ended discussions about what they needed and wanted, using a process known as “visioning.”

It was based on two principles. First, you ask citizens things they know from their own experiences, such as the kind of city or neighborhood they want to live in. Second, you let them talk about these things first in small groups, and then report out their ideas. The process tends to refine the ideas and ground them in reality.

Out of this process came demands for many of the things that make cities work today: walkable neighborhoods, lively downtowns, new investments in parks and trails, greater collaboration between schools and local government, transit improvements, and bike lanes. In recent years, these conversations have turned up a new concern, that urban success is depriving cities of the human diversity that fuels them.

Could such conversations be held across an entire state? And if so, who should hold them? State legislatures would hardly be the ones to ask citizens how to fix the problems they’ve played such a large role in creating.

The answer to the first question is yes, there’s no reason we can’t scale visioning to the size of a state. As for the second question, I would like to nominate a surprising convener: state political parties.

My reason is simple. Bad politics are at the heart of what ails state governments today. And the way to fix bad politics is with good politics. If one party (probably the minority party) listens to citizens in a systematic way, reports honestly what they say, and builds its legislative agenda around those desires, it will change politics for the better . . . and possibly make a majority out of the minority party. Warning: Running a dishonest visioning process, one in which you stack the meetings with partisans or report only the ideas you like, is worse than running no process at all. My advice: Trust the process.

But trust it to do what? What is it that citizens are likely to say in these meetings? Well, no one can know for sure until the meetings are held, but based on my experience at the local level, they’ll ask for things that can make their lives and communities better. Sensible things like better public schools, greater access to vocational and higher education, more transportation options, help with economic development, and amenities that might help their cities or towns hold on to their young people. For the most part, they won’t demand things that punish other citizens, satisfy extremist groups, or reward special interests.

In this way, citizens can help focus states once more on their serious work in human development, economic development, and infrastructure. This won’t thrill the ideologues. But it’ll delight the citizens.

A version of this posting appeared on the Governing website.

Photo by Josh Graciano licensed under Creative Commons.

How Citizen Engagement Could Save State Politics

October 24, 2017 By Otis White

Until recent years, I did not pay much attention to state politics. My interests are local, with a particular interest in how people come together to solve problems in cities and regions.

But increasingly I’ve found myself worrying about state governments—and, in particular, their legislatures—because something troubling is happening there. The immediate problem is that we are seeing a wave of “preemption” legislation, laws aimed at forbidding cities from doing things state legislators don’t like.

Now, I am not opposed to all preemptions. If local governments habitually pass ordinances discriminating against minority groups, rewarding cronies, or favoring one form of real estate development over another, I think state governments ought to step in. (The courts usually do a good job of stopping isolated problems.) I also think state governments have a role in preventing cities, counties, school districts, and authorities from spending themselves into insolvency.

But this wave of preemptions has nothing to do with bias, corruption, favoritism, or profligacy. It’s about forbidding local governments from doing things that legislators oppose for political reasons—things like ordinances protecting gay citizens, enacting minimum wages, taxing sugary sodas, restricting fracking, or regulating the use of plastic shopping bags. The Texas legislature even considered several bills limiting cities’ ability to preserve their tree canopies.

You may or may not agree with these local decisions. But I see no reason for one level of government imposing its political judgments on another’s. Especially when the preempting government is the more distant one.

Still, if this were just about heavy-handed legislatures, I wouldn’t be as concerned as I am. We’ve had overbearing legislatures before. It’s how and why legislators are coming to these judgments that is new and ominous.

Many of the preemptions are driven by out-of-state corporations that don’t want to deal with these issues city by city. Having a state legislature ban all cities from taxing soft drinks, regulating plastic shopping bags, or imposing rules on Uber and Lyft saves lobbyists from fighting battles in dozens of city halls.

So the corporate interests are clear. Selfish, lazy, and damaging to good government, but clear.

But why would a legislature go along with these things? Why would legislators run roughshod over a sizable portion of their voters and pick a fight with a formidable group of local elected officials?

Well, in part because they can. In most cases, legislatures can extend or withdraw home rule as they wish. And in part because the benefits of doing so (contributions from out-of-state corporations) outweigh the risks (blowback from citizens, mayors, and the media). Again, the interests are clear. Venal but clear.

O.K., but why now? Why are we seeing this wave of special-interest preemptions today and not 20 years ago? And how are legislatures getting away with it? Three reasons, I think.

First is the decline of the mainstream news media, which kept a watchful eye on state legislatures in the 1970s, 1980s, and 1990s. There simply aren’t as many reporters in statehouses today as 20 years ago. So when legislatures act in ways that benefit the few at the expense of the many, there’s a good chance no one will notice.

Second, we’ve seen the rise of organizations that marry ideology with self-interest and are aimed specifically at influencing legislatures. The most obvious is the American Legislative Exchange Council or ALEC, the right-wing organization behind many of the preemption measures and a lot of other bad ideas that have spread from state to state. (For a glimpse of how ALEC works, read this New York Times editorial.) ALEC has little-brother organizations in nearly every state now, right-wing “think tanks” supported by big corporations and ideologists, churning out dubious research and “model legislation.” (Who are the people in your city writing op-ed articles that call public transit a boondoggle and promote private-school vouchers? It’s likely someone on the payroll of one of these state-level mini-ALECs .)

Finally, some state politicians have learned to use distraction and division as a strategy. That is, they use emotional but symbolic issues (in the 1990s these were called “wedge issues”) to create smokescreens for their real interest, which is passing laws that few would support—if they knew about them.

This explains the bathroom bills, which are unadulterated acts of demagoguery. You probably remember the one in North Carolina that set off a national firestorm of protests and boycotts, resulting in the legislature’s retreat. Surely, given that experience, no other state would go down the same road, right? On the contrary. Similar bills have been introduced (and passed) in other states.

Why? Because, in truth, the North Carolina bill accomplished what it set out to do: It divided voters over symbolism while distracting them from issues of substance. The odds of a North Carolinian sharing a public restroom with a transgender person were small to begin with. The chances that any harm would come if he did were . . . zero. And yet for a year this became the dominant political issue in North Carolina—more discussed than education, transportation, water, economic development, the environment, or any other issue that might actually affect the state’s citizens.

Over the years, ALEC and its allies have gotten good at driving wedges and laying down smokescreens with constitutional amendments forbidding gay marriage, crazy concealed-carry laws (and now, laws permitting silencers!), so-called religious liberty laws, elaborate voter-suppression efforts, and other legislation aimed at riling half the citizens of a state while rallying the other half. This is politics at its worst: distracting, destructive, and dangerous. And unless we figure a way to stop the demagoguery, things will grow only worse.

But how could we do that? I have a suggestion: Let a political party begin listening to the citizens. Not in a metaphorical sense, but literally. Start holding meetings around the state asking citizens what they need and want.

In doing so, we will quickly see that, given an opportunity to think about things, citizens aren’t interested in wedge issues; they’re interested in “web issues” (to use a Bill Clinton phrase). That is, issues that nearly everyone agrees are important, that unite us rather than divide us.

I’ve seen it over and over in years of citizen engagement work at the local level. With space to think about what they truly need and want, citizens don’t ask for voter-suppression laws, handgun silencers, privatized education, or the right to chop down trees. They ask for better public schools, more transportation options, new forms of economic development, greater access to broadband, and more ways of keeping young people in cities, towns, and rural areas.

But hold on. Meetings convened by a political party? Held across an entire state? Open to any citizen? Could anything good come from such an effort?

The short answer is yes. The longer answer is . . . well, let me explain.

Why engaging citizens is right for today. The most obvious reason is because politics are so broken in our states. We need something to shock legislators back into focusing on what their citizens need and want, and not what out-of-state corporations and wealthy ideologues are willing to pay for.

And there is nothing more convincing to a politician than hearing citizen after citizen, from one end of the state to the other, asking for the same basic things from their government. Not in an angry protest or online petition. Not in a town-hall screaming match. But in calm, neutral discussions in small-town church basements, suburban school cafeterias, and neighborhood libraries.

Can it be done? And can it be done across an entire state? Yes. And yes. We do it at the local level all the time, so we don’t lack experience in holding civil, meaningful discussions about public policy or the ability to make sense of what the citizens are telling us. We lack a motivated sponsor. (If you’re interested in how to create civil conversations, start with this, then read this, then this. Oh, and know that we’ve held inclusive, polite, forward-looking, communitywide conversations for a long time . . . at least since the 1940s.)

O.K., but could we hold these discussions across an entire state? There’s no reason to think not. I’ve been involved over the years in visioning projects that convened a dozen or more meetings in different parts of a city or county. A state is larger, of course, but the principles are the same: to hear the voices of citizens, go to different parts of the state and ask essentially the same questions. (Here are some good ones: If your community could be everything you’d like it to be, what would it look like and how would it work? What would need to change? What needs to stay the same? Then ask: If the state government could help your community achieve these things, what are the most important two or three things it should do?)

But why ask a state political party to do it? Because it’s the surest way of repairing our broken state politics. Nothing focuses attention like serious competition. If one political party is convening meetings across the state asking citizens what they need while the other is cozying with special interests and engaging in demagoguery, citizens will notice. And eventually so will the leaders of both parties.

But why a political party? Why not a candidate? This gets us a little deeper in the thicket of state politics. State political parties are pretty feeble organizations. That’s because most of them don’t do much but carry out light-housekeeping election responsibilities and wait for candidates to emerge. They have neither the ambition nor the resources to do anything else.

Which strikes me as odd, given how important the labels “Democrat” and “Republican” have become in the past 30 years. Book after book and scholarly article after article have documented the rise of partisan identity in America. Some even see partisanship behind where people choose to live today. In many states, having an “R” or “D” next to your name is enough to ensure your re-election or doom you to defeat, depending on the district. No company in America has brand loyalty as great as America’s political parties.

So if you are the minority party in a one-party state, why not try to change your brand? Why not give those who would never consider voting for a Democrat a reason to see things differently? I believe having a state political party, year after year, holding civil, open, constructive conversations with voters—and publishing what it hears—could be just such a game changer.

But couldn’t a candidate do this kind of thing even better than a party? After all, plenty of politicians have begun their campaigns with “listening tours” in which they asked voters what’s on their minds. One candidate, Lawton Chiles of Florida, kept it up for his entire campaign. In 1990, Chiles asked people to tell him what was working in their communities all the way to election day. (The voters must have liked this unusual way of campaigning. They elected him governor.)

The problem is that most of the listening tours are just political tactics that are quickly dispensed with. Chiles’ efforts weren’t—he truly seemed to learn something by talking with voters—but he didn’t stick with it once he became governor. Candidate “listening tours,” then, aren’t sustainable. Nor are they systematic.

And that’s what we need: A new form of state politics based on listening to citizens in ways that are systematic and sustainable. And we can’t depend on candidates to do this. We need a permanent sponsor, an organization that sees value in engaging citizens year in and year out and is in a position to change politics.

And the only entity I can think of that fits this description is a political party.

So what would it take for a political party to take on a statewide citizen engagement process that continues indefinitely?

It takes a leader. Not a candidate or office holder (elected officials have their hands full with their own campaigns), but a donor, staff member, or party activist. Someone in a position to answer the three “P” questions of public policy: How do we manage the politics (inside the party)? How do we bring the public along (by positioning this new initiative)? And how do we pay for it (by finding donors willing to support such a bold new initiative)?

But what about publicizing and holding the meetings and making sense of what the citizens say? Isn’t this difficult? Well, it does require a talent for organization, a devotion to listening and reporting things accurately, and some skill with facilitation, but none of these is particularly hard to learn. (Trust me, I’ve learned all these things.) You can find consultants who can help, but if the party does it long enough, it will create these skill sets among its own staff.

So let me summarize: We have a way of changing the toxic nature of politics today. It has been thoroughly tested at the local level. It could change the way voters look at the two parties—to the benefit of the one bold enough to undertake such an initiative. It could bring purpose to one of our most underutilized political institution, state political parties. We need just one thing: a leader willing to fit the pieces together in her state and make it work.

This sounds good, but wait a minute. What would we do with the results of all this citizen engagement? If the Georgia Democratic Party or the California Republican Party went from city to suburb, town to country asking people what they wanted, if it made sense of what the citizens needed and wanted, if it created a report listing the top 10 (or 20) needs . . . then what?

In essence, nothing. Publish the results on a website (videos from the meetings would be nice) and send out a press release. (“Here is what the citizens of Georgia told us in 12 open-ended conversations across our state.”) Then repeat the following year.

After the first year, nothing will happen. Probably not much will happen after the second year. But about year three, the media, reformers, and your party’s leaders will start paying attention—and so will the opposition party’s leaders.

Among other things, they’ll notice that, in conversations across the state, in neighborhood libraries, suburban school cafeterias, and small-town church basements, citizens asked for the same things, over and over. They’ll also see that the citizens have big ambitions for their communities—a bigger vision than elected officials—but are realistic about the state’s role. And as these things sink in with legislators, the tide will turn.

As legislators and the news media see what the citizens really want, the demagogues will look foolish and those peddling special-interest legislation will be unmasked. Members of the party sponsoring the citizen meetings will rush in with bills responding to the citizen needs. Members of the other party will cast doubt on the meetings, but that won’t last long because the needs and wants will be so . . . obvious. And if they persist in denying the needs, that’s fine too. Because they won’t be the majority party for long.

My aim in putting this idea forward isn’t to elect more Democrats in Georgia or Republicans in California, but to change state politics. It probably would elect more Democrats to my state’s legislature because it would give voters a reason to reconsider the party. After all, it’s a great tactic. (“The Democrats listen to Georgia’s citizens, the other party listens to out-of-state interests.”)

But it’s more than that. It’s a way of reorienting politics to listening to citizens and treating them as equals in decision making. No government, state or local, should ever do things for citizens. It ought to do things with citizens. With, that is, the understanding that individuals, families, nonprofits, institutions, charities, religious organizations, and other governments have roles to play in making places better. All progress in complex societies is collaborative.

It begins with some simple questions: What do you need and want? What are you as citizens willing to do to achieve these things? What could others in your community do? And what could the state government help with?

And there’s only one group that can answer these questions: the citizens.

Postscript one: I’ve learned from long experience that one thing is essential in citizen engagement, and that is integrity. Manipulate the meetings by asking leading questions or packing the sessions with supporters, and you’ll be spotted as a fraud. You must make a sincere effort to get a cross-section of citizens to attend, and you must ask open-ended questions whose answers are recorded publicly and reported accurately.

Likewise, as you compile and analyze the comments and search for common themes, your methodology must be made clear. It has to answer this question: In combing through thousands of comments made by hundreds of citizens, how did you decide these were the things they wanted?

Trust me, the other party will criticize everything you did. So be prepared to defend everything you do. (Having videotape of the meetings will help.)

Postscript two: Small detail but big consideration. Should you let elected officials speak at these citizen meetings?

My answer: no. Elected officials (of either party) should be welcome to come, observe, and—if they wish—join the citizens as a citizen in talking about local needs. But allowing them to address the meeting would open the process to charges that the results were manipulated (see postscript one). These meetings should be about listening to the citizens. And that’s what elected officials should do in them: Stand to the side and listen attentively. They just might learn a thing or two.

The Realistic But Hopeful Place

October 10, 2012 By Otis White

There are times when cities and organizations face a kind of abyss, when things they had counted on suddenly don’t work anymore. For a city, it might be when a major local industry shuts down. For an organization, it could be when its primary service is no longer valued. What usually follows (after a period of anger, recrimination, and denial) is an avalanche of ideas and advice about setting things right.

You can imagine how these ideas fly in from all directions: Let’s be a tourism city, or a high-tech center, or a retirement community—or all three. If it’s an organization, let’s try our old mission in a new way, let’s try an entirely new mission, or let’s try a bunch of missions and see which works out.

One thing seems clear in moments like these: You must focus your efforts. But on what? How do you decide which path to take when the past is no longer a reliable guide?

My advice is to search for a “realistic but hopeful place,” a place where ambition, success, and demand overlap. You find these places in the answers to three questions:

  • What do we want to do?
  • What are we good at?
  • What does the world want or need?

If answered honestly, these simple questions will take you into a deep analysis of your community or organization and a focused look at the world. Be careful, though, to ask them in the right order.

The first question, “what do we want to do?” requires that you talk to as many people as possible who know and care about the city or organization. You can do this in person or in groups. (I advise both; start with in-person interviews with a cross section of respected leaders, then convene groups. The interviews will give you some starting points for the group discussions.) What you’re searching for is not so much strategic advice (that is, exactly what we should do) as insight into what motivates people. A good way of getting to it is to ask: “Given that we’re going to make major changes, what is the best that that our organization (or city) can be?” Consider it a quick form of visioning.

The second question brings some specificity to the vision by forcing leaders to look for current successes, however modest they may seem. Some research will help. If you’re concerned about a city’s economy, look for local employment sectors that are growing, especially among businesses that export goods and services (that is, that sell things to people elsewhere). If you’re concerned about an organization, comb through the financial statements and talk with employees: Are there things your organization is doing, perhaps as a sideline, that people are demanding more of?

Just by answering these two questions, you can usually see some possibilities. Let’s say your city has traditionally been an auto manufacturing center. When you talk with people, their hearts are still in making things. (“We’re still a great manufacturing town, and we ought to be the best one in the state.”) As you look around, though, you don’t see many big companies that are growing, only a handful of small ones, a few of which make high-quality bicycles. Could that be a growth industry for your city?

It works the same way for organizations. Let’s say you’re on the board of a human-services nonprofit that, because of a change in reimbursements, is threatened. The first thing you want to know is, do others (board members, staff, and those the organization has worked with over the years) want it to continue in this field? Or is there something else they’d rather the organization do? Second: Are you already doing something, perhaps in a small way, for which demand is growing?

The third question then takes a hard look at the bright spots. Will the world want or need high-quality bicycles in the future? Will your organization’s sideline services be valued in the years ahead? Be careful not to focus too much on present demand. If people in your city spent generations making cars, bicycles will seem inconsequential. If the organization provided health-care services with reimbursements in the millions, then providing services for thousands of dollars will seem like small potatoes. The thing to focus on is growth, not current demand.

And let’s be realistic. If you are fighting for your city’s or your organization’s life, the choices are bound to be difficult. Whatever you do (including doing nothing) will involve wrenching changes. The question is, at the end of those changes, will you be in a realistic but hopeful place . . . or still in crisis?

Asking what you want to do, what you’re already good at, and what the world wants will help point out that place.

Footnote: Knowing the direction and reaching the destination are, obviously, different things. Discovering the hopeful place is an important first step, but that’s when the real work begins. How does a city help a small but promising industry to grow faster? How do you turn an organization’s sideline into its primary service? What do you do with all the infrastructure and processes that have grown up around the things that are ending? These are the hard choices of strategic planning. But it starts with hope and a dose of reality.

This is part of a series of brief postings called Rules for Reformers. For an introduction to the series, please click here.

“What” Before “How”

September 11, 2012 By Otis White

Many communities fight the same old battles over and over. And even when there’s something new to consider—a solution that could improve the downtown, say, or a big economic development opportunity—the city can’t seize it because everyone is squabbling about the details. How do places get stuck in such unproductive debates?

There can be many reasons, some involving deep unresolved conflicts (dealing with race and class or other social and political divisions). But a surprising number of times, the reason is simpler: The community is talking about the issue in the wrong way. Leaders have jumped into a discussion of “how” before talking thoroughly about “what.”

Confused? Bear with me. Most leaders are problem solvers by nature. Show them a problem, and they’ll work through as quickly as possible to a solution, then pour their energies into selling that solution. On one level, it’s refreshing to be around such quick thinkers. And if the leaders are extremely powerful and can bulldoze opponents (think of Mayor Daley at his zenith in Chicago), it might work. Otherwise, it’s a recipe for disaster.

Here’s a better way: Spend at least as much time talking with other leaders and the public about the problem and why it’s worth solving as you do on actual solutions. Help everyone agree on “what” (the problem and the benefits of its solution) before moving to “how” (the solution itself).

Yes, this requires quick thinkers to show some patience, but it will pay off in two ways. First, it will dampen divisions. Most of the big battles in communities are over “hows,” not “whats.” (People generally agree on the need for better mobility, just not on that road in that place. They agree on the need for city services, just not on that tax at this time.) If you start with a thorough discussion of “what” (mobility and its benefits, city services and their benefits), you make it easier later on to accept the sacrifice of the “how.” Second, spending more time with “what”—and inviting many people into that discussion—may open the door to a better “how.” In complex environments like cities, thinking about problems from many perspectives usually improves solutions.

Let’s use an example: how to help your downtown. Let’s say that you’ve been thinking about this for a long time and have decided your downtown needs a business improvement district, which allows commercial property owners to tax themselves for special improvements such as streetscaping and security. If you do what many leaders do and simply announce your solution, you open a free-fire zone. Property owners may not like it (why should they pay for additional services the city ought to provide?), citizens may be suspicious (isn’t this just privatizing our downtown?), downtown residents may object (why don’t we get a seat at the table?), and on and on. Six months from now, you may still be bogged down in the debate . . . if the idea isn’t already dead.

Why not take those six months for a discussion of what downtown could be if its biggest problems could be solved? How it could look and feel. Which new businesses or attractions could be there. How young people or older citizens might use it.

After—but only after—a vision is in place, then move to the problems standing in the way (we need streetscaping and better security) and how they could be solved. The groups you’ve assembled might quickly take up the idea of a BID, or they might choose another solution. But they’ll come to it with a far better idea of what they’re trying to solve and why it’s important, and they’ll come to it collectively. You won’t have to argue with property owners, citizens, or downtown residents about why it’s important to take a first step. They’ll be among those demanding it.

And they’ll be demanding it for the best of all possible reasons: They own the problem. They believe in the benefits of solving it. They’ve thoughtfully explored the solutions.

And they’ve done it in the right order.

This is part of a series of brief postings called Rules for Reformers. For an introduction to the series, please click here.

A Formula for Change

September 6, 2012 By Otis White

Is there a way, before starting out on a change process, to know how much change the community will accept? Not really, because, as in card games, luck and your skill as a player will have a major bearing. But there is a way of thinking about what causes communities (or organizations or even individuals) to accept change. And if you use this simple formula as a guide, it should increase the odds that, luck and skill aside, the change should be significant.

It’s called the Harvard Change Model, and it has three elements:

  • Dissatisfaction with the status quo
  • A model or vision of how things would work if the issues were fully resolved
  • A plan for getting to that vision

When written as a sentence it looks like this: The level of change (that’s the delta symbol above) is equal to the amount of dissatisfaction times the clarity of the model (or vision) times the acceptance of the plan for achieving the model. Change = D x M x P

I’ll explain in a minute how the formula works, but first a note about how I learned about it. It was from David Connell, who was head of corporate education at a large utility company based in Atlanta. We had started work on a regional economic development project when he took out a marker and, on a flip chart, wrote down the formula and explained it to me. He had learned it from consultants from the Harvard Business School; hence, the name. We used the formula in that civic project and several others in the next few years, and I’ve used it ever since. (By the way, David is now the president and CEO of the Cobb Chamber of Commerce in suburban Atlanta, so civic work apparently agreed with him.)

Now, about the formula: It is based on the commonsense notion that no one accepts change unless he’s unhappy with the way things are, has faith that things could be better, and knows what will come next (and what might be asked of him). So the work of those who want change is to:

  • Increase the level of dissatisfaction (push up “D”).
  • Help people arrive at an appealing model of the future (push up “M”).
  • Win broad acceptance of a plan for reaching the model (push up “P”).

But what’s with the multiplication? It’s there, David explained, because each element amplifies the others. The greater the level of dissatisfaction, the greater the desire to find an appealing vision. The clearer the vision, the more people are motivated to take the first steps toward it. And so on.

If you plug in some numbers, you can see more clearly how it works. If you have significant dissatisfaction (7 on a scale of 1 to 10), but don’t get much buy-in on a vision (2) or a plan (again, 2), here’s how much change you’ll get: 7 x 2 x 2 = 28.

But let’s say you could somehow double the acceptance of the vision and plan (that is, from go from 2 to 4), here’s what you’d get: 7 x 4 x 4 = 112 or four times as much change. And if you could do equally as well with the vision and plan as with the dissatisfaction? 7 x 7 x 7 = 343, which raises the level of change by a factor of more than 12.

The numbers, of course, are illustrative. I’m not sure I could distinguish what separates people at level 6 dissatisfaction from those at level 7. But the point is that each element is important and connected. And by working hard on each part, you multiply your effectiveness.

After David explained it to me, he wrote down another version of the formula. This time, he said, let’s imagine you had the highest level of dissatisfaction possible along with an almost universal acceptance of how things could work in the future . . . but had no plan for achieving it. In other words, 10 x 10 x 0. What level of change would you get, he asked me.

It has been a long time since I learned algebra, but even I knew the answer. When you place a zero in an equation, you get . . . zero. And if you neglect any element of the change process, that’s what you can expect: zero change.

This is part of a series of brief postings called Rules for Reformers. For an introduction to the series, please click here.

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  • A Better Way of Judging Candidates
  • How to Build an Army of Supporters
  • A Beginner’s Guide to Facilitation
  • The Temperament of Great Leaders
  • Units of Civic Progress
  • Leadership as “a Kind of Genius”
  • How to Read a Flawed Book About Cities
  • A Mayor’s Test for Good Decisions
  • How to Manage a Crisis Before It Happens
  • Lesson Seven: Process and Results

Categories

About Otis White

Otis White is president of Civic Strategies, Inc., a collaborative and strategic planning firm for local governments and civic organizations. He has written about cities and their leaders for more than 30 years. For more information about Otis and his work, please visit www.civic-strategies.com.

The Great Project

Otis White's multimedia book, "The Great Project," is available on Apple iTunes for reading on an iPad. The book is about how a single civic project changed a city and offers important lessons for civic leaders considering their own "great projects" . . . and for students in college planning and political science programs.

For more information about the book, please visit the iTunes Great Project page.

Follow Us on Twitter and Facebook

You can find Otis White's urban issues updates by searching for @OtisWhite. And you can "like" us on Facebook.